Now, I've tried a lot of things, currently using config: window. Now that we’ve revisited what these dimensions mean, let’s dig deeper into each of them. Go to your GA4 property in the menu click ‘ Configure’ (1), go to ‘ Custom definitions’ (2) and click ‘ Create custom dimensions’ (3): Follow the overview table above and add one user custom dimension at the time. When you create these dimensions, set up the matching name and event parameter, but for the Scope field, select Event. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. GA4 Changes: ️ Added to GA4. Lastly, it’s worth mentioning that metrics in GA4 only have one scope (Event), while dimensions can have two scopes (Event and User). GA4 event type GA4 event configuration; Event Category: download. Let's start with the good news: custom item-scoped parameters (custom. Analyze an attribute about a product or service sold on your online store. Analytics. The image below shows the GA (UA) Ecommerce Tag Setup, using a Event Tag. Examples of standard item-scoped dimensions include: Item name. Here, ‘Gender’, ‘Age’, ‘City’, ‘Source /Medium’, ‘Browser’, ‘Device Category’ and ‘Operating System’ are all reported as dimensions in GA4 because they are the characteristics of your website user. The GA4 BigQuery export schema can. 4. Items viewed; Items viewed in list; Items viewed in promotion; Shipping amount; Shipping tier; Tax amount; Please note: You can only combine item-scoped dimensions with item-scoped metrics. 10. 🚨 Note: The GA4 configuration tag has been replaced with the new Google Tag. Save Settings. This establishes the hierarchy of these as 1. This example query contains all following Google Analytics enhanced ecommerce products dimensions and metrics. Any time you use an item-scoped dimension. This example query contains all following Google Analytics enhanced ecommerce products dimensions and metrics. Learn how to configure user-scoped custom dimensions in GA4. Discover more about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience segment builders. ”item_category5. 1. Custom dimensions can have event scope, user scope or item scope. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andClick the Create custom dimensions blue button and create an event-scoped custom dimension by entering the dimension name and event parameter. Currency. [GA4] Ecommerce scopes Understand how parameters defined at different levels in ecommerce events impact your reports Google Analytics categorizes ecommerce data into event and item scopes. The GA4 BigQuery export schema can be considered a 'work. pdf. They made it a lot harder to find it in GA4. Charles Farina found out that a lot of GA4 Reporting API limits have received big boosts. This article describes the dimensions andSpeaking of product-scoped custom dimensions, while you can send custom product data to GA4, viewing it properly in reports may not be possible at the moment. ; For example, a customer adds 3 quantities of the. value (to get the price) and ecommerce. Last updated 17 March 2023 Item-scoped Custom Dimensions are now available in Google Analytics 4. For example, while Google Analytics records when a user views a page, you may want to know when a user makes a donation, interacts with a new feature, lands on a confirmation page, or renames a file. If you need help with setting up Ga4 choose our implementation and configuration of Google Analytics 4 service! Tomek, our SEM Specialist, will make. This article describes the dimensions andLearn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. You must create user-scoped dimensions to ensure custom properties are picked up by Google. GA4 (Google Analytics. Tracking Promotion Views. For example: If you store the gender of signed-in users in a CRM system, you could combine this information with your Analytics data to see Pageviews by gender. Item-scoped custom dimensions. You can check out Google’s official guide on the subject for more details and parameters. The key is used to join the data you upload with the existing data in your events for this data-source type. And a custom metric. here is how to unnest these fields and use them in your queries and reports. Item-scoped parameters per event: In addition to the prescribed item-scoped parameters for each recommended ecommerce event, you can include up to 27 item-level custom parameters in an ecommerce event. So, how do you add custom dimensions in Google Analytics? It depends a bit on which type of dimension you’re creating (event-scoped, user-scoped, or item-scoped). Google Analytics offers two types of ecommerce metrics that provide quantitative data about ecommerce events: An event-scoped metric counts the number of times an ecommerce event was triggered. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. There seems to be a spot for 'Event Parameters' and 'User Properties', however I can't seem to find dedicated a spot for 'Item Parameters. Lack of. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andIn this article, you’ll learn about the three types of scope in GA4, including their traffic source dimensions and available metrics. Schema key: lists the key dimensions or metrics. Item-scoped custom dimensions. Ecommerce advertisers and. 2. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. an item ID that could be any of over 500 unique item ID numbers). Choose “Create custom dimensions” and provide a dimension name, scope (event or user), and the exact name of the event used. Celestron Ultima 65 Angled Zoom Spotting Scope with Smart Phone Adapter & Case,. A thing to keep in mind is that Google Analytics 4 (GA4) is still. There are 3 new dimensions: Item affiliation; Item variant; Shipping tier; Shipping tier is event-scoped and associated with an online shopping event, like a purchase event. The choice for "Item" scoped custom dimensions now exists in the GA3 Admin>Property>Custom Definitions>Custom Dimensions UI. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. 7 All events duplicated in Google Analytics 4 Debugger. Analyze an attribute about a product or service sold on your online store. Item-scoped custom dimensions. Not sure how to use custom dimensions in GA4? Find out everything you need to know in this step-by-step guide!. The following exceptions apply:In GA4, event-scoped and item-scoped dimensions only apply to the specific event with which they are sent. User-scoped custom dimensions. All custom metrics – 50. Event Scoped Custom Dimensions in GA4 –. 1. Meaning in GA4 we find news dimensions and metrics such as “first user touch”, which is focused on only new user acquisitions, and “session-driven” which is. Custom dimensions and metrics allow you to combine Analytics data with non-Analytics data, e. GA4 Custom Dimension (not set) Ecommerce. And Google Tag Manager is set up to send the dimension to GA4 on page load. Examples include geography, gender, language, and country. Recommended Events for eCommerce Website. In order to set up the scope of the custom dimensions in GA4, you can use the item parameters. So let’s look into these scopes for GA4 custom dimensions. 0 Best practice for add-on items during ecommerce transaction with Google Analytics 4 (GA4) 0 Google Analytics 4 ecommerce is not firing within Shopify theme. Then, in the GA4 interface, go to “Configure” and click on “Custom definitions. of course there will be a few number is going to be different from shopify online store to ga4 since. Item-scoped custom dimensions Setting up and configuring custom dimensions and metrics to collect data is a key part of harnessing the power of automated reporting . These were a newer addition to GA4’s powerful analytics capabilities, further broadening the scope of data you can collect and analyze. Not just for Ecommerce but for all GA4 data collection! Item-scoped Custom Dimensions. ; An item-scoped metric counts the number of times users interacted with items in an ecommerce event. For some parameters, GA4 gives you the ability to define them at both the Event level and Item level. You’d just need to edit the event_name first, as page_view would not be the correct name for a purchase. Google Analytics offers two types of ecommerce metrics that provide quantitative data about ecommerce events: An event-scoped metric counts the number of times an ecommerce event was triggered. We advise users to leverage GA4’s Event-scoped dimensions, which are equivalent to Hit-scoped dimensions in Universal Analytics. Set the User property to membership_level. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. Item-scoped custom dimensions Setting up and configuring custom dimensions and metrics to collect data is a key part of harnessing the power of automated reporting . com Properties A custom dimension is an attribute or characteristic of an event, product or consumer, that you want to track. 125. User Scope in GA4. Any time you use an item-scoped. Defined based on a custom event parameter. However, this wasn't available in BigQuery. If you want to reinclude an event or user-scoped custom definition: In Admin, under Data display, click either Events or Custom definitions. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Custom dimensions are specified in an API report request by the dimension's parameter name and scope. 1. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Ecommerce advertisers and. Click Create custom dimensions, and then select Item from the Scope drop-down menu. In GA4, you can set up 50 event-scoped custom dimensions and 25 user. 50. The manually tagged values for utm_content and utm_term are used for the Manual Ad Content and Manual Term dimensions. Of these 27 custom item parameters, you can configure: 10 item-scoped custom dimensions for standard properties; 25 item-scoped custom dimensions for Analytics 360 properties; Make. Less Control. If you ran out of custom dimensions, archive some custom dimensions and/or metrics. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Item scope dimensions will still be compatible with item scoped metrics like item revenue, user based metrics like active users, and session based metrics like sessions. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and the specific marketing efforts you use to drive thSTEP 2: SET UP CUSTOM DIMENSIONS IN GOOGLE ANALYTICS ADMIN. Item Scoped eCommerce Custom Dimensions in GA4 . Currency. Event Label: catalog. However, this wasn't available in BigQuery. It tells GA4 when and where to track the dimension or metric. New in GA4: Item-Scoped Custom Dimensions Napkyn April 13, 2023. Item-Scoped Custom Dimension 4. liquid and on custom script for ecommerce tracking on checkout -> additional scripts which was included above. Event. You must set up ecommerce events to populate ecommerce metrics. Event-scoped metrics measure the number of times an ecommerce event was triggered on your. Defined based on a custom event parameter. You can add some additional global parameters in config tag, those parameters will send with all the. This GTM Variable creates either GA4 Events or GA4 Ecommerce Items based on the Enhanced Ecommerce Object or Google Tag Manager Variables. The following ecommerce dimensions and metrics are available in Explorations and the Data API:. You must set up ecommerce events to populate ecommerce metrics. On the following screen, click Done and note the Index number on. Filter internal trafficAlso, keep in mind that the reporting on custom dimensions is not retroactive inside GA4. User Properties: Type: OBJECT. This capability allows for more precise attribution that demonstrates how user activity progresses over time. GA4 update🚨 Google has announced new dimensions and metrics for the audience builder in GA4: Item-scoped dimensions: - Item ID - Item affiliation - Item brand - Item category - Item category. In these cases. Cool yeah, thank you we’ll add some more data in, that’s awesome. You must set up ecommerce events to populate ecommerce metrics. New dimensions and metrics in audience builder. This allows you to analyze information about your products or services and separately analyze important ecommerce interactions. It is possible to create custom. To edit a custom dimension in GA4, follow the steps below: Navigate to your GA4 property and select “ Custom definitions ” from the “ Admin ” section. Out of these, you can register 10 (free version of GA4) or 25 (enterprise version) as Item-scoped Custom Dimensions in the Google Analytics 4 user interface. Enter the Dimension name and select user under ‘scope’ and add the parameter (code) under User property. If you use manual tagging and auto tagging together, then the source, medium, and other traffic-classification dimensions use the auto-tagged values. This report shows you the first traffic source of each individual session. User – 25. Value: Type: NUMBER. Connect Polymer to your GA4 account with the software’s pre-built connector, and you can start pulling data in seconds. Item-data import works by using the Item ID dimension as a key. You must create user-scoped dimensions to ensure custom. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. Included in the event is an items array, which provides information about the event as well; specifically, the items array describes the purchased items. ) User scope: Tracks the dimension or metric for the whole user journeyCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andDiscover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Industry Outlook. Event-scoped custom dimensions. the 1 in dimension1) in the first field, and then an item parameter name in the second. The following are the general syntax for Custom Dimensions. The GA4 audience builder now supports the creation of audiences via new dimensions and metrics. If you only need one dimension or metric, look at the -- comments in the example query and copy the part you need from. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. Select the “Custom Metrics” tab and then click on the “Create custom metrics. Almost everyone uses this report for their GA4 traffic source reports. google. 50. For standard properties, you can register up to 10 item-specific custom parameters, while Analytics 360 properties allow for up to 25 custom dimensions. User-scoped Custom. On the 10th of Jan 2023, they introduced new ecommerce dimensions and metrics, and it sounds harmless enough, they’ve introduced a new bunch of ecommerce dimensions and metrics. The event scope provides informUnderstand how parameters defined at different levels in ecommerce events impact your reportsGoogle Analytics categorizes ecommerce data into event and item scopes. Item-scoped custom dimensions. myDimension array. Items dimensions & metrics (GA4) How to query the most important items (product) dimensions and metrics from the GA4 BigQuery export, like item id, item name, item brand, item category, custom item parameters, price, quantity and item revenue. Read Newsletters Data Activation First Party Data Google Analytics 4 News. For example, you can get: the reporting metric purchase_count (the number of times a specific item was purchased) by combining the item-scoped dimension. Configuration limits. By default, the Ecommerce purchases report includes the "Item name" dimension and metrics like "Items viewed" and "Items added to cart", which allow you to see how many times each item is viewed and added to cart. item fields. Create new dimensions and metrics from event parametersIf you haven't customized your data collection code, you probably do not need to read this article or use custom dimensions and metrics. Item: Property limits (GA4 Standard) Property limits (GA4 360) Custom metrics: 50: 125: Item-scoped custom dimensions: 10: 25: User-scoped custom dimensions: 25: 100: Event-scoped custom dimensions: 50: 125: Source: Google Analytics Help . Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. The result of the query will not be an exact replicate of any report in the GA4 user interface. 2. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook. The scope is like the rules of the game. In Admin, under Data display, click Custom. In GA4, that definition was widened to “items” to apply to both products and services. You can send one or more item IDs with your events. Analyze an attribute about a product or service sold on your online store. This article describes the dimensions andGA4 Custom dimensions vs Universal Analytics Custom dimensions. For example, you can analyze the color, size, rating, or status of a product. In Universal Analytics this was tracked as a hit-scoped custom dimension and recorded via Google Tag Manager's analytics settings variable. You can also use custom metrics and dimensions as segments and secondary dimensions in standard reports. Nicole Farley on March 17, 2023 at 9:20 am. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. – RonC. New Metrics: A/B testing ad revenue from variance_square computation. [GA4] Scopes of traffic-source dimensions Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and. Item-scoped custom dimensions. 1. An 'Event' scope provides. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. A/B testing experiment last updated timestamp in msec. You must set up ecommerce events to populate ecommerce metrics. currency (for the currency), ecommerce. For example, you can define a Music preference user-scoped dimension that describes each user's music preferences. ) right? And not into GA4. ”. 5. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Google Analytics reports the attribute of your website users as a dimension. The process of creating. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and metrics are like default dimensions and metrics,Depending on the scope, you can create the following number of custom dimensions: Event – 50. You can use the Analytics URL builders to construct your URLs. Any time you use an item-scoped. 10. In our GA4 implementation we've added a custom dimension to track the user_id like so: And this allows us to filter our data using this dimension successfully. How to Use Custom Dimensions The purchase event has a number of event-scoped parameters, such transaction_id, value, and tax. When entering the product scope you have to verify if enhanced ecommerce is enabled in Google Analytics. This article describes the dimensions andThe GA4 audience builder now allows the creation of audiences using new dimensions and metrics. We are tracking all events mentioned in Google's documentation (e. This article describes the dimensions andDiscover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Key changes to Google Analytics 4. I currently have a user-defined variable in GTM that gets the GA Session ID from the cookies. The most important custom dimensions and metrics for GA360 BigQuery export, for different scopes like user, session, hit and product. Availability of GA4 metrics and dimensions in DataStudio, API, Explorer, Customization Reports, Audiences, RealTime, Filters, Comparisons, Subproperties. Hot Network Questions Behavior of BJT collector current in saturation What is the difference between "the spacecraft is in the sky" and "the spacecraft is in space"?. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Event-scoped dimensions—Ever wondered about the spark that lights up a conversion? Meet your "Event Investigators. Item-data import can bring your entire product catalog into Analytics, letting you measure uAdditional Universal Analytics content group dimensions may be implemented and operate separately in GA4 as event-scoped custom dimensions. From a data collection standpoint, no specific changes. For the next step, enter GA and go to Admin > Property > Custom Definitions > Custom Dimensions > +New Custom Dimension and fill out the name and scope for your variable. Follow the below steps to archive a user property: Step-1: Navigate to your GA4 property view and then click on the ‘Configure’ link: Step-2: Click on ‘Custom Definitions’. Event-scoped custom dimensions. Which scope do they have: User, Event (and later: Session & Item) Is it a numeric value where calculations would make sense? Make it a metric! Involve your colleagues! Other departments might have some input - especially given that this data is likely leaving GA at some point and being piped into your data hub. The following are the general syntax for Custom Metrics. In other words, a custom dimension that has an ‘event’ scope is. And a custom metric always has an event scope. There are four levels of scope: user, session, event, and item. This article describes the dimensions and metrics that apThere are two main types of custom dimensions in GA4: Event-scoped custom dimensions: These are custom dimensions whose value is calculated and sent for each event. myDimension array. Any time you use an item-scoped dimension. Defined based on a custom event parameter within an items array. The name of the product or service. Note: In GA4, hit scope is referred to as. Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and the specific marketing efforts you use to drive thGA4 Simplifies Data Flow with Custom Dimensions & Parameters. 25. M1903A4 showing right rear scope mounting on REDFIELD JUNIOR mount. However, what it has done has introduced the idea of item-scoped data. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. If only ‘standard’ ecommerce is measured: use the hits. It is a limitation, but more than you could use in Universal Analytics. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Except for 1, the following: custome event GA4, which helped me to create a custom event but not custom params as well. I am still searching for an answer, but if someone will be able to help it would be great!Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. To map a custom metric in index 13 to. This means that dimensions such as item name, item id, item category, source, medium and campaign name will be incompatible with metrics such as event count, add to cart, ecommerce purchase. Schema key: lists the key dimensions or metrics. Item scoped parameters added to ga4 export schema. Not just for Ecommerce but for all GA4 data collection! Item-scoped Custom Dimensions. Custom dimensions can have event scope, user scope or item scope. How Google Analytics is organized Create an organization Switch between accounts and properties Structure your Analytics account Edit / delete accounts, properties, and data streams Move a property Delete / restore accounts and properties Access and data-restriction management Add, edit, and delete users and user groups Universal. 3. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. In Tag configuration, do the following five steps:NEWS >> Item scoped custom dimensions are now available in #GA4 properties. All my other parameters are being pushed through GTM under the 'Google Analytics: GA4 Event' Tag Type. These include custom reports, segments, and dimensions. 10 per property. . Before the changes I used the "itemViewEvents" (event-scope metric) and the "itemName" (item-scoped dimension) to get the number of views for a given product. Item-data import maps item_ids in historically and ongoing collected events to the item-field values you import, and processes and displays the uploaded values (in audiences, reports, and explorations) instead of the originally. My goal is to provide valuable content to data analysts, online marketeers and engineers, who seek guidance on how to query the GA4 BigQuery export data set. They do not carry over or apply to other events in the same session, including subsequent and previous events. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. This establishes the hierarchy of these as 1. [GA4] Custom dimensions and metrics; 3 of 19 [GA4] Archive dimensions and metrics; 4 of 19 [GA4] Collect data about. It's no longer just the property id visible in the property list, unfortunately. 50. See full list on support. Analytics. Populate this metric with the purchase event. 50. automatically collected event: The file_download event, and associated parameters such as file_name, that are recorded by default as part of enhanced measurement in a web data stream serve the same purpose. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. With the help of unnest and parse for dates or timestamps we can do the trick. Item Discount Amount:. g add_to_wishlist) I've tried and it doesn't seem to show up in the GA4 debugger. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andAlso, keep in mind that the reporting on custom dimensions is not retroactive inside GA4. For the period 2018-2022: Retail sales of baked goods. Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and the specific marketing efforts you use to drive thCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andDo not upload a file that includes duplicate keys. This could result in (not set) values in your reports if an event-scoped or custom-scoped dimension is not explicitly. – RonC. Suppose you want to know the number of it you already have created and the number of it you still can. The scope can be 'Event', 'User', or 'Item'. Any time you use an item. I am inclined to add it as a user property to the GA4 Page View/Configuration tag and then register it as a user-scoped dimension in GA4 (since session-scope doesn't exist yet). I am an independent data analyst and have 8+ years hands-on experience in marketing, web. Click Mark as NPA (no personalized ads). Google Analytics 4 lets you send up to 27 custom parameters in the items array. The problem is that in unviersal analytics the customDim is set as session scope, and currently in GA4 session scope doesn't exist, so my customDim counts are greater than the total number of sessions since it's treated as an event scope. Any time you use an item-scoped dimension, you must select an item-scoped metric rather than the equivalent event-scoped metric. In the end, click “Save. g. Analyze an attribute about a product or service sold on your online store. In other words, a custom dimension that has an ‘event’ scope is called the event-scoped. In GA4, you can set up 50 event-scoped custom dimensions and 25 user-scoped custom dimensions per property. Subscribe as free member and get access to this premium tutorial ). You can query the Metadata API method to list all Custom Metrics for a Property; here is an example of using the Metadata API method. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. Point & Counterpoint: Why you should give GA4 a chance July 21, 2022. What is a user-scoped dimension in GA4? A “user-scoped” dimension describes the person who is performing the action. g add_to_wishlist) I've tried and it doesn't seem to show up in the GA4 debugger. Step-2: Now click on ‘Custom Definitions’. Attribution dimensions like source are becoming incompatible with some event-scoped metrics like eventCount. I can see all parameter in GTM Preview. Gross Item Revenue: Indicates only the total revenue from items, excluding tax and shipping. Do not upload a file that includes duplicate keys. So in a sense, what it’s saying there is that item scoped dimensions, like item brand, item variant, item name, item category, won’t be able to be used with event scoped. Next, add the newly created parameters as dimensions and event count as metrics, in the report configuration. You must set up ecommerce events to populate ecommerce metrics. Event-scoped custom dimensions. Please remember that when you are preparing reports in GA4, item-scoped dimensions should be combined with item- or event-scoped metrics to get reporting metrics. (e. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without. Included in the event is an items array, which provides information about the event as well; specifically, the items array describes the purchased items. (GA4) When the page loads the event is fired and all data is sent to GA4 via GTM (Google Tag Manager). Select the Google Analytics: GA4 Event as the tag type. There are three categories of custom dimensions: Event-scoped custom dimensions. To create an item-scoped custom parameter, go to Admin > Data display > Custom definitions > Custom dimensions. For example, to capture and map the product color, map utag_data. 25 per property. Let's start with the good news: custom item-scoped parameters (custom dimensions for your ecommerce products) are finally available in the GA4 BigQuery export. You can query the Metadata API method to list all Custom Dimensions for a Property; here is an example of using the Metadata API method. Event-scoped custom dimensions per property: 50: 125: Event-scoped custom metrics per property: 50: 125: User-scoped custom dimensions per property: 25: 100: Item-scoped custom dimensions per property: 10: 25: Calculated metric. Session → 3. Google Tag Manager: No tag for GA4 configuration or GA4 event. This article describes the dimensions andIn GA4, dimensions are Event, User, or Item scoped. But I'm not sure if such custom dimensions can be sent with a product orientated event yet (e. Item-scoped dimensions will be incompatible with event-scope metrics. So, how do you add custom dimensions in Google Analytics? It depends a bit on which type of dimension you’re creating (event-scoped, user-scoped, or item-scoped). In GA4, I registered the custom dimension as a user level dimension. If you have certain specific product information that the standard GA4 item scoped dimensions cannot satisfy, you can create your own custom ones in GA4. Item-scoped custom dimensions. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. You could thus fire a GA4 tag in the server container with the Universal Analytics client, and it will send a well-formed event to GA4. 125 event-scoped custom dimensions per property. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. This is only partially right. 1 Answer. 1. Analyze an attribute about a product or service sold on your online store. Here is how to unnest these fields and use them in your queries and reports. Analyze an attribute about a product or service sold on your online store. 25. You must set up ecommerce events to populate ecommerce metrics.